BE responds to false claims: Disproving scam, misrepresentation, and pyramid scheme allegations
BE is a reputable organization headquartered in Dubai, UAE, fully complying with local regulation in multiple jurisdictions.
We reject recent false claims and are committed to transparency in addressing these allegations. Below, we clarify the issues and present factual information.
Allegation: Operating an international scam
Fact: BE is a proud member of the Direct Selling Association (DSA) in the UAE, adhering to strict ethical and legal standards. Our business model is built on providing high-quality educational tools, not financial products or investment services. We pride ourselves on:
- Global compliance: BE operates correctly in multiple jurisdictions, fully compliant with local regulations in many countries.
- Regulatory collaboration: We consistently cooperate with regulators to ensure transparency and resolve concerns.
Allegation: Misrepresentation of business practices
Fact: BE emphasizes effort-based success and clear communication about potential outcomes.
We reject any notion of guaranteed financial gains, ensuring this message is reflected in all publicly available marketing materials and documentation. Earnings are tied exclusively to performance, and distributors are only rewarded for actual sales to retail customers.
This is enforced through:
- Transparent earnings: Success depends on skill and sales performance, as detailed in our Income Disclosure Statement (IDS).
- Strict policy enforcement: Distributors are required to adhere to BE’s policies, with violators promptly addressed.
- Product-centric model: BE’s compensation structure rewards retail sales, not recruitment, as shown in our 2023 IDS (77.47% retail customers vs. 22.53% distributors).
Allegation: Recruiting minors
Fact: BE enforces a zero-tolerance policy for underage participation. Our robust process includes:
- Robust identity verification: All participants undergo government-issued ID and OTP-based authentication.
- Swift action: An isolated incident involving a minor using a parent’s name led to immediate corrective action and stronger safeguards.
Allegation: Use of unlicensed platforms
Fact: BE’s platforms are strictly for educational purposes and do not facilitate real trading or investment advice. We provide:
- Simulated learning: Platforms like SHiFT and Titan offer hands-on training in simulated trading environments.
- Clear disclaimers: Disclaimers stress the educational nature of tools, requiring user acknowledgment.
Allegation: BE is a pyramid scheme
Fact: We reward distributors for product sales, not recruitment, distinguishing it from illegal pyramid schemes. BE’s business structure complies with laws regulating direct sales and multi-level marketing. We focus on:
- Earnings based on sales: Distributors earn only through retail sales, not recruitment.
- Compliance monitoring: Violations are addressed through sanctions or removal to protect our ethical operations.
Allegation: Misrepresentation of financial products
Fact: BE provides only educational tools, ensuring full transparency and compliance.
- Education-only focus: Our tools teach trading principles in demo environments and do not involve live trades or investment advice.
- Strict screening process: Educators and course creators undergo vetting to maintain the integrity of its content.
Our commitment to ethics, transparency, and customer success
BE remains committed to integrity, transparency, and creating genuine opportunities for growth. These unfounded allegations misrepresent our operations and are entirely without merit.
With a strong compliance framework fostering trust, accountability, and customer success, we are proud to set high standards across the industry.
We are fully prepared to take all available legal measures to protect our reputation and combat the spread of misinformation.
For more details, visit our official website or contact our compliance team at compliance@beclub.com.