ar
fr
it
es
cn
ja
sk
tl
fi
no
ru
th
pt
ms
BE stands as a powerful testament to what an ethical, transparent Direct Sales company can truly look like. We’re not just challenging industry stereotypes – we’re completely reimagining them.
Our mission: Empowering through education
BE is a global community committed to breaking down barriers and creating opportunities. Headquartered in the UAE with a global footprint spanning key jurisdictions, including the USA, Italy, Brazil, and Colombia, we’ve built a revolutionary direct sales model that puts people first.
What makes BE different?
Our approach is simple but powerful:
- Zero hidden costs: Join for free, with no inventory requirements
- Education-first platforms: Learn, grow, and succeed through our specialized courses
- Transparent earnings: Commissions based solely on product sales, not recruitment
Explaining our business model
Unlike traditional multi-level marketing companies, BE has constructed a business model that features:
- Free and transparent joining process:
- Anyone can join BE as a Distributor without paying a joining fee.
- Distributors (Publishers) earn commissions based on product sales, not recruitment.
- Products designed for education, not investment:
- Platforms such as MH Academy and WoW provide courses on market analysis and financial basics, but explicitly prohibit any financial advice or real trading.
- Educational tools are accompanied by clear disclaimers emphasizing their demo-only purpose, ensuring users understand the boundaries.
- Direct Sales focus:
- BE allows customers to directly purchase educational content, bypassing distributors if they choose.
- This emphasizes BE’s commitment to consumer rights and eliminates any forced dependency on Distributors.
Our compliance: a gold standard in Direct Sales
We don’t just meet regulatory standards – we exceed them. Our robust framework includes:
Full membership in the Direct Selling Association (DSA) UAE, meaning we adhere to globally recognized codes of conduct.
Strict monitoring of distributor activities – unauthorised behavior is swiftly met with disciplinary actions.
Proactive engagement with regulatory authorities, offering full access to its platforms, processes, and compliance documentation to address concerns.
Comprehensive consumer protection measures, ensuring transparency and education across terms, policies and user rights.
Addressing misconceptions head-on
We understand the skepticism around direct sales models, which are often miscategorised as pyramid schemes or fraudulent financial activity – this is based on misunderstandings or misinformation.
That’s why we’re relentlessly transparent:
- No recruitment-based earnings – distributors earn commissions from product sales
- Clear, upfront disclaimers on all educational tools – BE does not market any securities, derivatives, or investment products
- Tackling unrealistic income promises – we have strict guidelines on what distributors can claim about earnings and lifestyle benefits
- Educational focus, not financial trading – we share knowledge and skills, not financial advice
Pioneering change: BE’s industry leadership
We’re not just participating in the Direct Sales industry – we’re revolutionizing it. BE stands as a catalyst for transformative change, setting new standards that challenge the status quo and rebuild trust across the entire ecosystem.
Education – knowledge is power, and we’re committed to sharing it:
- Raising public awareness about the legitimate potential of Direct Sales
- Dismantling outdated stigmas through transparent communication
- Showcasing the real opportunities within ethical selling
Continuous evolution – stagnation is not in our DNA. Our commitment to excellence means:
- Rigorous annual reviews of our compensation and compliance policies
- Proactive adaptation to emerging regulatory landscapes
- A dynamic approach that keeps us ahead of industry shifts
Resources that empower – we believe in equipping our network with the keys to success:
- Comprehensive training programs for our publishers
- High-quality educational resources that transform potential into performance
- Tools designed to support ethical, sustainable growth
Our mission goes beyond traditional business models. We’re creating a movement of ethical entrepreneurship, one empowered individual at a time.
Our promise: Trust, transparency, transformation
We’re more than a direct sales company – we’re a community built on empowerment, trust. By prioritizing our community’s success and maintaining unwavering integrity, we’re not just participating in the direct sales industry – we’re leading its evolution.
